A practical thinking partner for leadership and business decisions.
Think clearly. See the risks. Choose your next move.
Work through a new idea, a difficult people decision, or a business challenge. Examine your assumptions, explore the risks, and identify a next step you can stand behind.
Based on The Butterfly in the Boardroom.
Start with your situation
Have an idea, a difficult conversation, or a decision you’re struggling to make? Get another perspective, consider your options, and work toward a clearer next step.
Before you commit, examine what could go wrong, who could be affected, and which assumptions deserve a closer look.
Based on the book
Based on The Butterfly in the Boardroom, Butterfly Decisions brings the book’s ideas into the choices you face: how to act under uncertainty, recognize consequences, and make progress without treating every move as an all-or-nothing bet.
Sometimes the next step is a small test. Sometimes it’s a difficult conversation. Sometimes it’s recognizing that a decision will be harder to reverse than it first appears. The goal is to understand the difference before you act.
Separate what you know from what you’re taking for granted.
Consider who else could be affected and what might happen next.
Look for a small, reversible move when one can help you learn before committing more.
You don’t need certainty before you act. You need a clearer understanding of your options, your risks, and what you can try next.
Start with the situation in front of you—not a perfectly formed question.
